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The Library Cafe - Summer Internship

Experiencing the "Real World" for the first time.

For this project, I worked down in Madison, Wisconsin for a summer. There, I spent the majority of my time creating marketing strategies for The Library Cafe and Bookstore for their upcoming relocation plans. This included creating personas, running statistics of the population and traffic, and assisting in scouting locations based on information gathered. Along with that, I also created the branding for them as they had previously none, and created a few social media assets for them to use.

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